If you're thinking about hiring an SEO, google advise you should do this as early as possible. The best time to hire is when you're considering a site redesign, or planning to launch a new site. That way, you and the SEO company can ensure that the site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site.
Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Google advise that you should make sure you research the potential advantages as well as the damage that an irresponsible SEO company can do to your site. Many SEOs provide useful services for website owners, including:
• Review of your site content or structure
• Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript
• Content development
• Management of online business development campaigns
• Keyword research
• SEO training
• Expertise in specific markets and geographies.
You need to identify what services you think you need from your SEO then this will give you a starting point for when you start speaking to them.
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